Saturday, July 7, 2018

'Milk means More'

This year, among the many causes our foundation supports, we most humbly added cattle donation to the ongoing and ever expanding list of causes we support.

Under this initiative, The A R Rahman Foundation decided to help the distressed select 5 families by donating cattle to help them sustain their daily lives. These families belong to Seerkazhi, Nagapattinam District, Tamil Nadu.

A thorough ground study and verification, by our volunteers Anurag and Vasudevan into the background of these families revealed that  the women and widows who run and manage the entire family & their households have meager means to support their day to day lives. 

While bearing the loss of their loved ones; these women also struggle to establish a stable income for the family and are completely dependent on the courtesy pension they receive from the government which is as little as Rs.1000

The cattle donated to these families now ensures that they have a fresh start to life with a ray of hope to ensuring a stable income for their respective families. They generate income from the sale of milk, dairy products and cow dung.

Today, on behalf of our entire foundation, I would like to urge you all to do your bit and help us support many such families. Your small contribution can change many lives.

- Vidhi G Bhanushali
Manager - Sponsorship & Grant.

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